Chameleon Crafts started as a simple idea to bring a couple's artistic passions together during the pandemic and quickly blossomed into a part time gig for Zoe and Reina Canipe. First dipping their toes into the local crafting scene in 2020, the two have traveled around the state and beyond selling their handmade crafts.
The name spurred from Zoe's love of Chameleons. The chameleon symbolizes the nature of her "no two are alike" handmade jewelry. I think in a way it also represents the vibrancy and wide spectrum of work we make as a couple and as a team.
The initial logo went through many iterations, each one taking elements from the one before it until we finally arrived at our modern logomark, a chameleon simplified to soft linework, yet still very much recognizable and easy to read from afar.
The initial logo went through many iterations, each one taking elements from the one before it until we finally arrived at our modern logomark, a chameleon simplified to soft linework, yet still very much recognizable and easy to read from afar.
